MTB TRIBE PODCAST

038 – Broken Bones to Broken Riders. How To Start an MTB Brand

Todays Guest

Tom Redfern – Founder and Owner of the MTB Apparel Brand, Broken Riders

On Episode Thirty Eight it is my pleasure to welcome Tom Redfern to the show. Tom is the one man machine behind the MTB apparel brand called Broken Riders. Tom found his way into the fashion word by accident. It just so happens that accident was on a mountain bike. When recovering from his accident Tom had an idea to start a mountain bike brand for people just like himself, people who wanted something cool and comfortable to wear after a ride or simply down to their local shops, while not looking like they had just came from a Moto-x race.